I'm one of those Mad Men fans that have watched every episode in the series thus far multiple times - maybe even dozens. I notice new details each and every time, no matter how subtle. If you're the kind of fan that loves the series that much and admires all the details, this is a fun read. It delves into interesting cultural, era and landmark-specific aspects, giving you a broader appreciation for not only what was going on in the episode, but what's gone into making an episode. From learning about the actors themselves, to things that have influenced Matt Weiner to famous authors and books of the time, you'll walk away even more satisfied with everything you've enjoyed and - if you're like me - want to relive those episodes another time or two.

This book is great! I bought it initially thinking it would be a book to sit and read but in fact, it is a great episode companion. Read it before you watch the old episode and check back later to find what you missed. The cultural references are so helpful and he really has a great eye for detail.

"Unofficial" guides are a mixed lot--their success depends on the writer's creativity and ability to find--and nerve to reveal--nuggets of juicy information. A major fan of Mad Men and '60s culture, I opened Mr. McLean's book with an open mind. But there was no need to be anxious--it's a fast, fun, and fact-filled compendium of the show's first two seasons that is as particular with detail as the show is. He covers its origin, cultural and social influence, plots, personalities (with photos), use of NYC landmarks, spirits consumed, historical references, and much more. It's official: this guide is the perfect supplement to a superior show.